In this mini manual, Nicole Krieger shows how the moderation market works and how it can be conquered successfully. She reveals her secrets of success in terms of marketing, acquisition and price negotiation. In addition, she gives an outlook on how presenters on television and on the Internet can continue their careers. Numerous practical examples, exercises and templates help with the implementation. Basically, event moderation offers great career opportunities and good earning potential. The market conditions are very good. The trend is towards professionally organized events – also online. This increases the need for good moderators. This book accompanies the reader step by step on the way to becoming a top moderator with top salaries.
From the content:
The job of the moderator
Skills of the professionals – tools and entrepreneurial spirit
The market for moderators - opportunities and competition
How to get started
Positioning
The perfect moderator website
Showreel – the video as a business card
Social Media Marketing
Negotiate the best price - booking contract and project plan
Perfect dealings with customers
From the stage to television
The main thing is to moderate – on the air on YouTube & Co.
